UX Design is a Combination of theories based on:
user interface design, usability, accessibility, information architecture, and Human Computer Interaction. What is it? User Experience Design Summary Workflow Work and Skills Why UX matters What is UX "People ignore Design that ignore people"
- Frank Chimero "Design is not just what it looks like. Design is how it works."
- Steve Jobs "Most business models have focused on self interest instead of user experience"
- Tim Cook UX matters, it matters for you service, your
company, brand, and clients, and most of all it can increase revenue and customer acquisition. How? well... for example:
and it`s benefits Importance of UX - Each $1 invested in UX returns up to $100
- 85% of users agreed that “Good user experience just makes sense
- 83% say a seamless experience across all devices is very important.
- 90% of users reported they stopped using an app due to poor performance.
- By 2020, user experience will overtake price and product as the key brand differentiator.
- A 10% point improvement in a company’s user experience score can translate into more than $1 billion revenue.
- 94% of user’s first impressions are design-related. - UX Improves customer Retention
- Improves Customer Loyalty
- Creates desired user engagement
- Lower Support Costs
- Avoids Waste of Resources
- Cut down development costs Summary Workflow Work and Skills Why UX matters What is UX UX Design is a Combination of theories based on:
user interface design, usability, accessibility, information architecture, and Human Computer Interaction. What does it take? Work & Skills required UX Case study, strategies & designs Click Here    Summary Workflow Work and Skills Why UX matters What is UX - Visual design and design software
- Content requirement analysis
- Information architecture
- Psychology degree
- Data visualization
- Sociology / cognitive science
- UX Prototyping, wireframing, user flows, mockups Software environment; General skill usually include: Optimal workflow Software applicable model Summary Workflow Work and Skills Why UX matters What is UX Stage 04. PROTOTYPING
Paper prototype
- Quick hand drawing
- Interactions simulation
- Tests
- Feedback UX work can by applied to many products, physical as well as virtual. These methods might vary but result always speaks for itself. Wireframes
- BW Screens
- Interactions
- Detailed user flows
- Tests
- Feedback Stage 05. EVALUATE
Usability test
- Shadowing
- System usability scale survey
- Evaluation
- A/B testing Understanding users
- UI Research
- Mockups
- Interactive prototype
- Micro interactions ( user Delight) END RESULTS
- Result analysis
- Feedbacks
- Send to development Stage 01. INSIGHT
Product owner
- Expectations
- Who are stakeholders
- What is business goal
- Competition
- Metrics
- Technical limitations Stage 02. DEFINING
Understanding the user
- Persona
- Empathy map
- User Experience / journey
- storyboarding
- feedback Stage 03. ORGANIZING
Creation
- Mind map
- Affinity map
- Magic UX
- Story boarding
- User journey
- User flow
- Information architecture
Data analysis
- Internal data analysis
- Competitive analysis
- Evaluation
- User interface
- Surveys
- Focus groups Redefine the problem
- Insight prioritization
- Affinity map / Card sorting
- Assumptions
- Problem statement
- Value proposition
- Feedback evaluation Workshops
- Brainstorming
- Team building
- Benchmarking
- Card sorting Summary Workflow Work and Skills Why UX matters What is UX POC Finance Media News Letters Workout E-commerce Social app Anytime, Anywhere User experience matters No matter the Business Click here for more